On This Date In History

On March 8, 1950, Volkswagen, maker of the Beetle automobile, expands its product offerings to include a microbus, which goes into production on March 8, 1950. Known officially as the Volkswagen Type 2 (the Beetle was the Type 1) or the Transporter, the bus was a favorite mode of transportation for hippies in the U.S. during the 1960s and became an icon of the American counterculture movement.
The VW bus was reportedly the brainchild of Dutch businessman Ben Pon, an importer of Beetles to the Netherlands, who saw a market for a small bus and in 1947 sketched out his concept. Volkswagen engineers further developed the idea and in March 1950, the vehicle, with its boxy, utilitarian shape and rear engine, went into production. The bus eventually collected a number of nicknames, including the “Combi” (for combined-use vehicle) and the “Splittie” (for its split windshield); in Germany it was known as the “Bulli.” In the U.S., it was referred to by some as a hippie van or bus because it was used to transport groups of young people and their camping gear and other supplies to concerts and anti-war rallies. Some owners painted colorful murals on their buses and replaced the VW logo on the front with a peace symbol. According to “Bug” by Phil Patton, when Grateful Dead musician Jerry Garcia died in 1995, Volkswagen ran an ad featuring a drawing of the front of a bus with a tear streaming down it.
The bus was only the second product offering for Volkswagen, a company whose history dates back to the 1930s Germany. In 1933, Adolf Hitler became chancellor of Germany and announced he wanted to build new roads and affordable cars for the German people. At that time, Austrian-born engineer Ferdinand Porsche (1875-1951) was already working on creating a small car for the masses. Hitler and Porsche later met and the engineer was charged with designing the inexpensive, mass-produced Volkswagen, or “people’s car.” In 1938, work began on the Volkswagen factory, located in present-day Wolfsburg, Germany; however, full-scale vehicle production didn’t begin until after World War II.
In the 1950s, the Volkswagen arrived in the U.S., where the initial reception was tepid, due in part to the car’s historic Nazi connection as well as its small size and unusual rounded shape (which later led to it being dubbed the “Beetle”). In 1959, the advertising agency Doyle Dane Bernbach launched a groundbreaking campaign that promoted the car’s diminutive size as a distinct advantage to consumers, and over the next several years VW became the top-selling auto import in the U.S. In 1972, the VW Beetle passed the iconic Ford Model T as the world’s best-selling car, with over 15 million vehicles produced.

The 'Samba'

 

The next year, 1951, the Samba went into production. It had windows all around and optional roof windows as well.

On March 8, 1942, Dutch forces surrender to the Japanese after two months of fighting.
Java is an island of modern-day Indonesia, and it lies southeast of Malaysia and Sumatra, south of Borneo and west of Bali. The Dutch had been in Java since 1596, establishing the Dutch East India Company, a trading company with headquarters at Batavia (modern-day Jakarta), which the Dutch commandeered in 1619. The Dutch East India Company began to assert greater and greater control over the Muslim kingdoms of the East Indies, transforming them into vassal states, with peasants growing rice, sugar, pepper, and coffee for the Dutch government. The company was dissolved in 1799 because of debts and corruption, and the Dutch government took control of the East Indies directly.
The British supplanted the Dutch in Java for a brief period (1811-1816), but the Dutch returned to power, slowly granting native Javanese more local control, even giving them a majority on the People’s Council. But on January 11, 1942, the Japanese declared war on the Royal Dutch government with its invasion of Borneo and the Island of Celebes, a date that also marked the beginning of the end of the Dutch presence in the East Indies. Sumatra was the next site of Japanese occupation, with paratroopers and troops landing from transports on February 14-16. Seven thousand British and Australian troops reinforced the Dutch fighters on Java, but the Allies pulled out of the fight in late February at the approach of two more large Japanese invasion forces that arrived on March 1.
The Dutch finally ended all resistance to the superior Japanese forces on March 8, surrendering on Java. Java’s independence of colonial control became a final fact of history in 1950, when it became part of the newly independent Republic of Indonesia.

 

Japanese invasion of Java

 

 

The Japanese lines of advance in the Dutch East Indies, Sarawak and North Borneo (British), and Portuguese Timor

Hein ter Poorten surrendering to the Japanese, Kalidjati, Java, Dutch East Indies, 8 Mar 1942